to remove filtersDIRECT MAIL SHOWCASE
03 Oct 2002 | by KEN GOFTON
'. Illustrations, ranging from chocolate confectionery to a red-lips sofa, have been selected to be lateral ...
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DIRECT: Cadbury targets adults and kids with Buttons DM
12 Dec 2002
The confectionery giant is profiling thousands of households through the Jigsaw Consortium database. Cadbury is a member of the Consortium alongside Kimberly-Clark and Unilever. Created by EHS Brann, the mailing consists of an envelope designed in the shape of a Cadbury Button and features ...
Masterfoods consolidates £120m media planning into MediaCom
21 May 2002 | by Ian Darby,
LONDON - Masterfoods, the confectionery, food and pet care company, has consolidated media planning...includes Mars Confectionery and Pedigree Masterfoods, said that it had held the pitch as part of a European ...
Masterfoods aims confectionery magazine trial at young mothers
17 Apr 2002 | by Mark Kleinman,
, Bright Ideas. The title is designed to promote confectionery brands such as Galaxy, Maltesers and Milky
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
