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ANALYSIS: Defence of kids' food ads begins

to place balanced diet messages across its confectionery range, while Walkers Snacks will complement a ...

2003 AWARDS JURY AND SHORTLISTERS: Foreword - Big brands and beautiful planning

are sitting on the biggest confectionery brand in the universe that delivers record sales to the client year ...

Call for junk food ad ban grows as kids' diet link found

products were promoted: pre-sugared breakfast cereals, soft drinks, confectionery, savoury snacks and fast ...

OPINION: Marketing Society - Health concerns demand rethink of brand basics

step-change in brand and product development. The chocolate, confectionery and biscuit sectors ... consumers' perceptions of the brand - allowing it to be moved from confectionery only into dessert or snack ...

Cadbury attacked over £9m schools sports initiative

£67m worth of confectionery to school students as part of the Get Active! campaign. Professor Phil ...

Cadbury commits to getting kids fit with sports drive

The confectionery manufacturer, whose brands include Boost, Dairy Milk, Roses and Crunchie, is set to sign a corporate sponsorship deal with the Youth Sports Trust that will signal the go ... , it will encompass major on-pack activity across leading confectionery brands. This will invite participants to send ...

Government stubs out tobacco advertising

the tobacco industry in confectionery-tobacco-newsagents and independents as they switch advertising budgets ...

 

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