Divine hires St Luke's to build mainstream appeal
25 Aug 2004 | by Ben Bold
Chocolate range. The agency has been briefed to establish the brand in the mainstream confectionery market.
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Green & Black's set for national ad push
02 Sep 2004 | by Rachel Barnes
63% year on year, compared with an overall 2.1% growth in the confectionery market. Sales ...
Biggest brands: Top 20 Brand Categories
25 Aug 2004
Given that wine, beer and lager, and spirits are the bestselling categories, with a combined value of £5.6bn, while chocolate confectionery is at number five, it would be tempting to conclude that we ... -1390 5 5 Chocolate confectionery 1330-1335 6 6 Pet food 1000 ...
Biggest brands: Top 10 Impulse Brands
25 Aug 2004
these bars almost as biscuits rather than chocolate confectionery. While the brand's Kubes variant has ...
Biggest brands: Top 10 by Category
25 Aug 2004
by 11%. CHOCOLATE CONFECTIONERY - £1330m-£1335m Notwithstanding the healthy-living trend evident in other sectors, chocolate confectionery grew by 6% over the year, driven by market leader Cadbury Dairy ... 35-40 -4 Source: TNS Superpanel TOP 10 CHOCOLATE CONFECTIONERY Rnk Brand ...
Cadbury returns to TV with Publicis' debut brand work
13 Aug 2004
the campaign would be the first of its kind in the confectionery sector. "All Cadbury advertising will have a ...
News trade wholesale distribution row re-ignites
11 Aug 2004 | by Colin Grimshaw
, but also confectionery, tobacco and other goods. ...
Should I confront my work colleagues for not pulling their weight?
10 Aug 2004 | by MediaWeek
Dilemma - I’m a planner working on the account of a large confectionery manufacturer. I share
Opinion: Perspective - Kit Kat's slogan seems like change for the sake of it
06 Aug 2004 | by Claire Beale, claire.beale@haynet.com
's favourite confectionery brand to Dairy Milk. That a staggering 47 Kit Kats are still eaten every minute ...
Kinder extends into 'sharing' market with Friends
04 Aug 2004 | by Samuel Solley
The confectionery company is expanding its portfolio to target families and young adults, while retaining its traditional customer base of young children. Kinder Friends will be available from September in Woolworths, with further distribution planned in Asda from October. It will offer Kinder Schoko-Bons as well ...
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