to remove filtersThe Work: New Campaigns - UK
12 Nov 2004
and into "functional confectionery". Switch existing category buyers out of competitors and into Halls Soothers ...
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Media Analysis: Public Health Report - Broadcasters fear ad interference
24 Nov 2004
that ITV made £105m from food, confectionery and soft-drink advertising in the first half of 2004 ... children's shows, but a lot of children watch our programmes,' he says. 'Even without confectionery ... action will be focused on confectionery, savoury snacks, soft drinks, fast food and pre-sugared cereals ...
Lib Dems propose food ad levy to pay for health drive
24 Sep 2004 | by Our Parliamentary correspondent
, is spent on promoting soft drinks, confectionery, crisps and snacks. In contrast, £750,000 is available ...
Nestle gives chocolate lovers a low-carb KitKat option
25 May 2004 | by Jennifer Whitehead,
consumers want. "This launch is significant as we are the first UK confectionery company to develop a low ...
Cadbury appoints Elvis on cause related DM brief
06 May 2004 | by Ben Bold,
worked on for more than 20 years. The confectionery giant is looking for ways to promote awareness ...
CSR: War on Obesity
16 Apr 2004
CSR initiatives in the soft drink and confectionery industry are focusing on sport to redress...food, confectionery and soft drinks sector, the third largest contributor. The obesity spotlight ... development to marketing. It seems those confectionery banners on the school sports field are here to stay ...
BBC to axe licensed pre-school junk food after lobbying
06 Apr 2004 | by Jules Grant,
and confectionery items and replace them with foods that are more nutritionally balanced. She claimed ...
Opinion: Food firms face tough obesity challenge
19 Mar 2004 | by Kate Nicholas, kate.nicholas@haynet.com
food, soft drink or confectionery manufacturer.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
