Search results for Confectionery

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Public relations: Case for the defence

with clients on crisis and media training as a further step. At Nestle UK, which owns popular confectionery ...

Profile: Martin Paterson, The Food and Drink Federation

A ban on fizzy drinks, confectionery and fatty foods from school meals and vending machines will have a major impact on food and drinks manufacturers, at a time when Ofcom is reviewing their right to advertise to children. It is a sticky time for the industry. But if the pressure is taking its toll ...

Masterfoods axes QBO in £3m review

The decision is a blow to 11-year incumbent QBO, which will lose out on its share of the £2.5m-£3m Masterfoods spends per year on brand PR across its three divisions – confectionery, food and petfood. Masterfoods external affairs director Michael Jenkins said the move was driven by a desire for 'efficiencies ...

Mr Men to launch brand offensive with Taylor Herring

, toiletries, new media and confectionery sectors. Taylor Herring has been hired for an 18-month contract ...

CSR: Making a virtue out of Christianity

's biggest confectionery item sold between 1 January and Easter each year. The company was founded in 1824 ...

Campaign: Consumer PR - Bratz topples Barbie as number one doll

and August 2004, Norton formed associations with other brands - from dance mats to confectionery - and ran a ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.