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Somerfield launches The Big Swipe across 800 stores
30 Sep 2005 | by by Julia Pearlman
"The Big Swipe" campaign, implemented by Catalina Marketing Technology, will feature across the network of almost 800 UK stores. Prizes range from five-star holidays and cars to confectionery and DVDs, with winners chosen at random and immediately alerted with a coupon at the checkout as they swipe ...
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