to remove filtersYell recruits former Lloyds TSB marketer to top role
17 Oct 2006 | by by Ben Bold
at Cambridge and joined Mars Confectionery in 1983. She held a number of posts at the FMCG firm, before being ...
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Cadbury targets UK chewing gum market with Trident
30 Oct 2006 | by by Beth McLoughlin
director, said: "While confectionery markets around the world are seeing strong performances from gum ... for this category." Globally, chewing gum is the fastest-growing sector of the confectionery market, ahead ...
Brands from the 70s make a comeback at the checkout
27 Sep 2006 | by by Beth McLoughlin
, manufacturers have linked retro fads to their product explicitly. Fox's confectionery is bringing back the 1980s ...
Kimberly-Clark appoints Kellogg's Palmer chief marketer
22 Sep 2006 | by by Jennifer Whitehead
with CSR Refined Sugars and Mars Confectionery Australia. At Kimberly-Clark, Palmer will report ...
Smarties go to Germany following closure of Nestle plant
21 Sep 2006 | by by Sarah Woods
-term employment for more than 1,800 staff. Alastair Sykes, CEO of Nestle UK, said: "The UK confectionery market ...
Woolworths becomes latest to join catalogue wars
20 Sep 2006 | by by Sarah Woods
The Woolworths Big Red Book will feature more than 6,000 products such as: toys; home, electrical and outdoor goods; confectionery; entertainment; and Christmas decorations. It also includes a range of jewellery and watches. A TV campaign, created by Bartle Bogle Hegarty, will support the launch next month ...
Asda aims to go 'chavtastic' for confectionery range
22 Aug 2006 | by by Alex Donohue
' for its confectionery range....brand for its confectionery. Asda, which has Wayne Rooney's wife-to-be Coleen McLoughlin as the face ...
Nestle backs Kit Kat dark launch with ad drive
31 Jul 2006 | by by Sarah Woods
of the fastest-growing confectionery categories. "As a result, we not only expect to bring new consumers ...
Big Brother golden ticket winner will be picked from 35
09 Jun 2006 | by by Mark Banham
ticket. The tickets are part of a promotion by confectionery manufacturer Nestle, which placed 100 ...
Desert Island Brands - Richard Seymour
13 Mar 2006
darts. Green Black's is one of the fastest-growing confectionery brands in the UK and not without ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
