Search results for Confectionery

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The Work: New Campaigns - UK

Rennie, director: of marketing, Nestle Confectionery UK Brief: In the run-up to the diet season, promote ...

Brands from the 70s make a comeback at the checkout

, manufacturers have linked retro fads to their product explicitly. Fox's confectionery is bringing back the 1980s ...

Woolworths becomes latest to join catalogue wars

The Woolworths Big Red Book will feature more than 6,000 products such as: toys; home, electrical and outdoor goods; confectionery; entertainment; and Christmas decorations. It also includes a range of jewellery and watches. A TV campaign, created by Bartle Bogle Hegarty, will support the launch next month ...

Asda aims to go 'chavtastic' for confectionery range

' for its confectionery range....brand for its confectionery. Asda, which has Wayne Rooney's wife-to-be Coleen McLoughlin as the face ...

Helen Dickinson on retail: In-store extras may yet pay their way

street with smaller format stores that sell ready-meals alongside newspapers, confectionery and tobacco.

M&S chief picks up top Marketing Society award

Roisin Donnelly to the top prize. Confectionery brand Green Black's scooped the awards' Grand Prix ...

The Work: Private View

. KIT KAT Project: Kit Kat World Cup Client: David Rennie, marketing director, Nestle Confectionery UK ...

Helen Dickinson on retail: Forecourts' marriage of convenience

stations with an offering amounting to nothing more than canned drinks, confectionery and an array of car ...

Thorntons hunts for agency to relaunch direct sales business

The company has shortlisted Kitcatt Nohr Alexander Shaw, Clark McKay Walpole and Souk. The confectionery brand is looking to relaunch the service in the summer, following a poor performance by its high-street shops. It has previously handled the business in-house. Thorntons revealed a 4.9% drop in like ...

Thorntons hunts for direct agency in bid to relaunch direct sales business

The company has shortlisted Kitcatt Nohr Alexander Shaw, Clark McKay & Walpole and Souk. The confectionery brand is looking to relaunch the service in the summer, following a poor performance by its high-street shops. It has previously handled the business in-house. Thorntons revealed a 4.9 per cent drop in like ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.