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The company has shortlisted Kitcatt Nohr Alexander Shaw, Clark McKay Walpole and Souk. The confectionery brand is looking to relaunch the service in the summer, following a poor performance by its high-street shops. It has previously handled the business in-house. Thorntons revealed a 4.9% drop in like ...
The company has shortlisted Kitcatt Nohr Alexander Shaw, Clark McKay & Walpole and Souk. The confectionery brand is looking to relaunch the service in the summer, following a poor performance by its high-street shops. It has previously handled the business in-house. Thorntons revealed a 4.9 per cent drop in like ...
Nestle's previous attempt to specifically target the female market with a premium confectionery range, Little Notions, fell flat after it failed to find an audience. Critics claimed the products ... for Nestle, the launch is designed to 'target the key consumer trend for indulgent confectionery ...
of selling Cadbury Trebor Bassett's confectionery in an obesity-aware market. With more than 10 years under ... to the likes of Stella,' he claims. 'Confectionery is a category with emotion. Certain brands you buy without ... onto bigger roles,' he says. Joining Cadbury is not his first foray in confectionery. Between 1991 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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