to remove filtersHaribo adds variant to Happy Cola-bottle range
15 Sep 2009
Haribo has launched an additional variant of its Happy Cola-bottle confectionery. The Cola Twist
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Marketing Mole: Name that brand
17 Nov 2009
This Nestle-owned confectionery brand is sold under the Galak brand in most European countries
Muller to add variant to Muller Rice range
15 Sep 2009
Muller is to add a confectionery-style variant to its Muller Rice range. The Smooth Toffee flavour
Maoam to introduce ChewTwo sweet
25 Aug 2009
Maoam, the confectionery brand, is to introduce a product containing two fruit flavours in one
Cadbury plots charity drive
28 Jul 2009
The confectionery brand has briefed Weapon7 to drive donations to help children fighting life-threatening illnesses and raise awareness of the tie. Cadbury, which is the biggest corporate sponsor of Make-A-Wish, has committed to the tie-up for the next three years. The charity's branding will appear ...
The week in marketing
14 Jul 2009
in Luxembourg, which ruled that the shape of the confectionery 'cannot be sufficiently distinguished from other ...
Trebor mints reworks packs
30 Jun 2009
The confectionery company said it wants to increase the brand's appeal as an impulse purchase. The updated packaging, created by Jones Knowles Ritchie, features a red star, and silver and white fonts. The redesign, being rolled out this month, aims to attract 35- to 55-year-old lapsed consumers of the brand ...
Wicked Fruit Company launches new variant
09 Jun 2009
The Wicked Fruit Company confectionery brand has launched a fruit, nut and chocolate Wicked
Bendicks revamps range
02 Jun 2009
Bendicks, the chocolate confectionery brand, has revamped its range to appeal to younger consumers
Island Bakery Biscuits unveils pack design
05 May 2009
Island Bakery Biscuits, the confectionery brand, has unveiled a 'loud and proud' design for its 150
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
