Challenge - German confectionery company Bahlsen wanted to raise awareness of its brand of Jaffa...the UK, as well as influential online voices. Recipients were either prolific confectionery commentators ...
and follows the $23bn merger of the global confectionery giants Mars and The Wrigley Company last October ... includes products such as Dolmio, Uncle Ben s and Klix; the 20m media buying for Mars Confectionery, which ...
since BrandIndex started tracking. Cadbury continues to be the highest-scoring confectionery brand ...
Brand Twix Brand owner Mars Media agency ZenithOptimedia Creative agency TBWA The brands owned by the confectionery giant Mars have traditionally benefited from memorable advertising. Who can forget the slogan A Mars a day helps you work, rest and play, or the recently resurrected red ...
News of OMD's inclusion on the confectionery giant's shortlist will increase the pressure ... for Mars Confectionery, which includes chocolate brands Mars Bars, Snickers and Galaxy; and the 15m ... merger of the global confectionery giants Mars and The Wrigley Company last October. The newly formed ...
The review process follows the $23bn merger of the global confectionery giants Mars ... , Uncle Ben s and Klix; the 20m media buying for Mars Confectionery, which includes chocolate brands Mars ... the consolidated media planning business for Mars Confectionery and Pedigree Masterfoods, which it won in 2002 ...
The review includes the media business for Dalepak Foods, Fox's Biscuits, Fox's Confectionery and Green Isle Foods. A number of undisclosed agencies are believed to have been invited to pitch for the business, including the incumbent. Equinox has held the planning and buying account for Northern Foods ...
Who is the team leader? Laura Botton, whose management style is best described as "Sweary Nan". What's in your inbox? Every day brings different challenges, so the team's inboxes are filled with a variety of briefs from confectionery to cars, male grooming to mobile phones, or DIY to DVDs. In addition ...
to handle media planning on the 30m Mars Confectionery account. ...
started his career as a marketing executive at Bluebird Confectionery in 1984, before joining Saatchi ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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