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Year in review: 2010 A year in comms

of 2004. Iconic British confectionery brand Cadbury agrees to a 11.5bn takeover bid from US food ...

Tesco and Sainsbury's strong performers in November

-perishable seasonal focus, such as crisps and snacks (up 9.7%), soft drinks (up 9%) and confectionery (up 6 ...

Collaboration: How to avoid crossed wires with cross-promotion

', which ran across its entire portfolio, from cereals to confectionery. She says the idea of encouraging ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.