to remove filtersDo brands benefit from kick-starting the Christmas season this early?
15 Sep 2009 | by Staff
selection of seasonal confectionery, cards and gift wrap. We do this every year and customers do buy them ...
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Trading Places: This week's people moves in advertising, marketing and media
27 Aug 2010 | by Staff
Tinella , marketing director of Nestl 's confectionery division, is leaving to return to Canada. She ... director for confectionery at Nestl Canada. ( Marketing ) Media Initiative Media ended a ...
And in the real world... BBC, BNP, Kraft, Cadbury, Terry Wogan, Chris Evans, T-Mobile, Vodafone, Telefónica, Google, Skype and Shell
07 Sep 2009
after the UK s best-known confectionery brand rejected the US foods group s proposal. Source ...
Mars-Wrigley reviews £80m UK media buying business
02 Sep 2009 | by Arif Durrani
The review process follows the $23bn merger of the global confectionery giants Mars ... , Uncle Ben s and Klix; the 20m media buying for Mars Confectionery, which includes chocolate brands Mars ... the consolidated media planning business for Mars Confectionery and Pedigree Masterfoods, which it won in 2002 ...
The Work: Private View
03 Oct 2008
Confectionery Company (4). Bernbach said: "Technique for its own sake can be disastrous. Because, after a while ... and it is a sweet idea. It's just very poorly executed. Speaking of sweet ideas, the Natural Confectionery ... of the confectioners, the Thorntons (5) campaign is a very distant second to the Natural Confectionery Company. I ...
Andrew Walmsley on digital: Web should be in the lap of luxury
19 Aug 2008
to confectionery. They are not threatened by designers selling online. If customers can be bothered to wait ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
virtual roller-coaster since joining the confectionery company in 2006, and for the moment he is riding ... marketer started at the confectionery company on the same day as Sainsbury's Justin King. 34. Peter ...
Power 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
her career at Mars Confectionery where she worked for 20 years in a variety of roles, becoming first ...
The Work: New Campaigns - UK
08 Dec 2006
Rennie, director: of marketing, Nestle Confectionery UK Brief: In the run-up to the diet season, promote ...
The Work: Private View
16 Jun 2006
. KIT KAT Project: Kit Kat World Cup Client: David Rennie, marketing director, Nestle Confectionery UK ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
