to remove filtersPower 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
her career at Mars Confectionery where she worked for 20 years in a variety of roles, becoming first ...
Search results for Confectionery
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
virtual roller-coaster since joining the confectionery company in 2006, and for the moment he is riding ... marketer started at the confectionery company on the same day as Sainsbury's Justin King. 34. Peter ...
The ten bravest ads of all time
07 Dec 2007 | by Alex Benady
. So what did Cadbury do? Put out an ad that broke all confectionery conventions, it had no "yum moment ...
The Work: Private view
09 Nov 2007
's Confectionery Brief: Make the brand once again a vivid presence in consumers' lives, and encourage greater ...
The Work: New Campaigns - UK
08 Dec 2006
Rennie, director: of marketing, Nestle Confectionery UK Brief: In the run-up to the diet season, promote ...
Billboards and Beyond: Destination media - Motorway services
09 Jun 2006
permissible. Alongside confectionery, drinks, crisps, greeting cards and maps, retail areas offer a wider ...
Media: Strategy Analysis - Codes, clues and rich-media monks
09 Jun 2006
-weight to encourage enough people to book a break in Paris. It might be enough to affect the choice of confectionery ...
The Work: New Campaigns - UK
12 Nov 2004
and into "functional confectionery". Switch existing category buyers out of competitors and into Halls Soothers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
