Kraft's Oreo makes Facebook record attempt
14 Feb 2011 | by Mark Banham
of confectionery manufacturer Cadbury in February last year. Last week, Kraft Foods reported a 23.8% slump ...
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Britvic launches foam Tango in aerosol bottle
27 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
of the drinks with consumers were "highly successful", adding that the brand will be extended into confectionery ...
The death of the brand website?
02 Feb 2011 | by Stuart Derrick
, Hodge cites the example of confectionery brand Skittles, which decided to scrap its website in 2009 ...
Greenpeace attacks Nestlé with 'Kit Kat' viral
18 Mar 2010 | by Sara Kimberley
Protesters yesterday descended on Nestl 's Croydon headquarters to highlight a report by Greenpeace that claims the confectionery giant uses palm oil from Sinar Mas Group, the biggest and most destructive palm oil producer. Greenpeace says the palm oil from the supplier was used in Nestl products ...
How marketers can manage their relationships with ad networks
29 Sep 2009 | by Victoria Furness
. Spreading the word Last year, the agency produced a campaign for the Natural Confectionery Company ...
Thorntons launches online sweet shop
22 May 2009 | by Fiona Ramsay
Thorntons will become the first major online supplier of Tangerine Confectionery products at www.thorntons.co.uk/sweetshop. The online sweet store went live with a 3 for 2 offer and the range is priced between 99p through to 25 hamper packs. Thorntons.co.uk also sees the return this month of the 3.5 litre Thorntons ice cream tubs ...
Cadbury interactive manager departs
15 May 2009 | by Fiona Ramsay
the confectionery company to set up a consultancy.
Lawrence Dallaglio in Scottish battle for Drambuie
19 Feb 2009 | by Joe Thomas
Dallaglio, who has also signed up with confectionery brand Chewits , appears in a film challenging people to either apply for a place on his team or enter a team of their own, saying: "You're either with me or against me". The film will launch on YouTube and the Drambuie Pursuit website. Former ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
