Kraft's Oreo makes Facebook record attempt
14 Feb 2011 | by Mark Banham
of confectionery manufacturer Cadbury in February last year. Last week, Kraft Foods reported a 23.8% slump ...
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Britvic launches foam Tango in aerosol bottle
27 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
of the drinks with consumers were "highly successful", adding that the brand will be extended into confectionery ...
The death of the brand website?
02 Feb 2011 | by Stuart Derrick
, Hodge cites the example of confectionery brand Skittles, which decided to scrap its website in 2009 ...
How marketers can manage their relationships with ad networks
29 Sep 2009 | by Victoria Furness
. Spreading the word Last year, the agency produced a campaign for the Natural Confectionery Company ...
And in the real world... BBC, BNP, Kraft, Cadbury, Terry Wogan, Chris Evans, T-Mobile, Vodafone, Telefónica, Google, Skype and Shell
07 Sep 2009
after the UK s best-known confectionery brand rejected the US foods group s proposal. Source ...
Cadbury's 'eyebrow' ad goes viral to tune of 4m views
16 Feb 2009 | by Ben Bold
, with the confectionery company claiming it has been viewed 4m times.
The Work: Private View
31 Oct 2008
't really engaged me, so my first reaction to The Natural Confectionery Company (2) ad was irritation ... : Mike Hughes Exposure: Press 2. THE NATURAL CONFECTIONERY COMPANY Project: Mini movie maker Client ... with The Natural Confectionery Company brand Agency: Weapon7 Writers: Dee Saigal, Cat Howarth Design: Ian ...
The Work: New Campaigns - UK
17 Oct 2008
situations being chased by a horrible, shadowy silent assassin. THE NATURAL CONFECTIONERY COMPANY - MINI ... with The Natural Confectionery Company brand Creative agency: Weapon7 Writers: Dee Saigal, Cat Howarth Art ... THE LOWDOWN Weapon7 is launching a mini movie maker for The Natural Confectionery Company. The application ...
The Work: Private View
03 Oct 2008
Confectionery Company (4). Bernbach said: "Technique for its own sake can be disastrous. Because, after a while ... and it is a sweet idea. It's just very poorly executed. Speaking of sweet ideas, the Natural Confectionery ... of the confectioners, the Thorntons (5) campaign is a very distant second to the Natural Confectionery Company. I ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
virtual roller-coaster since joining the confectionery company in 2006, and for the moment he is riding ... marketer started at the confectionery company on the same day as Sainsbury's Justin King. 34. Peter ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
