to remove filtersAppointment to view: how Skittles turned social
03 Aug 2011 | by Sarah Johnson
Skittles claims to have the UK's most popular confectionery Facebook brand page. Here's a look
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Weapon7 boosts firepower as the AMV big guns roll in
15 Sep 2011 | by Anne Cassidy
years against the backdrop of a recession. The agency's clients include DHL, The Natural Confectionery ...
Britvic launches foam Tango in aerosol bottle
27 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
of the drinks with consumers were "highly successful", adding that the brand will be extended into confectionery ...
Kraft's Oreo makes Facebook record attempt
14 Feb 2011 | by Mark Banham
of confectionery manufacturer Cadbury in February last year. Last week, Kraft Foods reported a 23.8% slump ...
Butterkist unveils chocolate-toffee flavour with digital push
08 Feb 2011 | by Sarah Shearman
The integrated campaign, created by Gratterpalm for the Tangerine Confectionery-owned popcorn brand, rolls out on 24 February. It will centre on the strapline "You can t resist Butterkist ... flavours. It rolls out across other TV channels from 24 February. Tangerine Confectionery s other brands ...
The death of the brand website?
02 Feb 2011 | by Stuart Derrick
, Hodge cites the example of confectionery brand Skittles, which decided to scrap its website in 2009 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
