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And in the real world... Kraft, Burberry, Kingfisher, Orange/T-Mobile and more

independent if the UK confectionery group continues to spurn its 10.2 billion takeover approach. Source ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.