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Red Rooster PR picked for Quality Street relaunch

Red Rooster Beauty and Consumer PR has been hired by Nestle for the relaunch of much-loved confectionery brand Quality Street. There was no pitch, with the agency being recommended on the strength of its lauded work with Chunky Kit Kat and Maverick chocolate bars. Previously Quality Street PR ...

Borkowski PR will back Wrigley’s latest gum drive

The third most profitable confectionery company in the UK, chewing gum manufacturer the Wrigley...The third most profitable confectionery company in the UK, chewing gum manufacturer the Wrigley Company, has appointed Mark Borkowski Press and PR. The agency will handle strategic consumer PR for Wrigley s new TBWA-executed advertising campaign, to be launched this autumn. According to Mark ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.