Krispy Kreme plots UK ad debut
08 Dec 2009 | by Staff
, the confectionery brand appointed design consultancy CADA to localise its brand for British consumers. ...
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Marketing's Power 100
26 May 2010 | by Nicola Clark
. 29. David Rennie, Nestle Confectionery Nestle was caught up in a PR storm earlier this year when ... . To this end, Mars became the first manufacturer to cut saturated-fat levels in its confectionery ...
Power 100 Marketers of 2009: 1-50
27 May 2009 | by Staff
spending four years in marketing at Mars Confectionery and Coca-Cola. After stints at Dixons and Matalan he ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
