In 2008, Cadbury-Schweppes sold Monkhill Confectionery, which includes Butterkist, to Tangerine Confectionery for 58m. It is now returning to the category with the launch of Cadbury Popcorn to tap into the growing demand for popcorn and sharing bags. Cadbury's move mirrors a similar move by the likes ...
The popcorn brand, which is owned by Tangerine Confectionery and previously worked with Grey, has hired BMB to work on a relaunch. BMB s first work for Butterkist, which will promote new flavour ... of other confectionery brands owned by Tangerine, including Barratt Refreshers, Dip Dab, Sherbet Fountain ...
the company's annual rent bill, as it struggles to compete with supermarket confectionery prices ...
DDB UK, the former incumbent on the Terry's account, resigned the business after confectionery rival Mars consolidated its global advertising into BBDO and DDB. DDB's last major work for Terry's Chocolate Orange was a TV ad, called "bang, bang", which launched in November last year. It was the first ...
North America. The agency assumes responsibility for all of the confectionery giant's media planning ... confectionery giants Mars and The Wrigley Company in October 2008. Jamie Edwards, chief executive of MediaCom ...
cordials and into the confectionery market, by introducing a range of boiled and jellied sweets.
Broderick's has created a quirky brand identity for the launch, as it looks to achieve standout in a congested confectionery market. The fresh brand identity has been created by design agency HarrimanSteel. The range of cakes and snack bars includes chocolate brownies, as well as more unusual ...
The Ferrero-owned confectionery brand Kinder Bueno has appointed Krow to handle its £3 million ad
expected the UK to follow suit. The win completes PHD's capture of the confectionery giant's account from ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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