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Biggest brands: Top 10 brands by product category 2008

drinks, breakfast cereals, take-home savouries, canned brands, confectionery, biscuit brands, bathroom ... -20 3 9 Branston 20-25 15-20 2 10 Del Monte 20-25 15-20 1 Confectionery ... . Top 10 Confectionery Brands 2008 Rank Brand Sales ( m) Sales ( m) % change 2008 2007 ...

Power 100 Marketers of 2008: 1-50

virtual roller-coaster since joining the confectionery company in 2006, and for the moment he is riding ... marketer started at the confectionery company on the same day as Sainsbury's Justin King. 34. Peter ...

Power 100 Marketers of 2008: 51-100

her career at Mars Confectionery where she worked for 20 years in a variety of roles, becoming first ...

Cadbury draws up global digital strategy

of confectionery brands including Dairy Milk and Creme Egg.

Profile: Man of science - Mark Horgan, Chief executive, The Number

development programme, and later moved to the confectionery company's marketing department. He subsequently ... , Mars Confectionery 1996-1999: International marketing director, United Biscuits 1999: International brand director, Mars Confectionery 1999-2005: Executive director, MFI UK 2005-present: Chief executive ...

Woolworths focuses on phone gifts in £20m ads

The retailer's recently launched mobile phone gift packs will feature in the second of three brand ads that highlight a range of present ideas, including confectionery and DVD players. The campaign includes television, press, catalogue and in-store activity and is intended to drive sales ahead ...

Tic Tac targets teenagers with debut SMS campaign

The confectionery brand has hired mobile marketing agency Mindmatics to develop a raft of activity based around a mix of SMS and multimedia messages, which will be sent to targeted youth mobile phones in the UK. Tic Tac has already started an SMS campaign in Germany using the strapline "Tic Tac and Talk ...

BT Retail hunts for Porter successor

, joined BT in 1999 as UK marketing director after 14 years at Mars Confectionery. He was promoted a year ...

Jordan revives plan for F1 'high street' brands

The Jordan brand name could soon be emblazoned on confectionery, bars and restaurants and mobile

FIELD MARKETING LEAGUE TABLES 2000: Food products top use charts - Packaged goods continues to make the most use of field marketing, although other sectors are at last coming around to its advantages

still provides the bedrock for the industry. Food and confectionery, alcohol, soft drinks, tobacco ... clients are catching up, as most of the packaged goods segments, such as food and confectionery, alcohol ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.