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Marketing's Power 100

26 May 2010 | by Nicola Clark

. 29. David Rennie, Nestle Confectionery Nestle was caught up in a PR storm earlier this year when ... . To this end, Mars became the first manufacturer to cut saturated-fat levels in its confectionery ...

Avoiding a red card

27 Apr 2010 | by Joe Thomas

support for the England team. The confectionery manufacturer also sees the value in having an indirect ...

And in the real world... BA, Marks & Spencer, Kraft/Cadbury, Woolworths, Tesco and more

01 Oct 2009 | by Noel Bussey

from picture frames to pick 'n' mix confectionery will open its first batch of stores next month ...

Biggest brands: Top 10 brands by product category 2008

23 Sep 2008 | by Jane Simms

drinks, breakfast cereals, take-home savouries, canned brands, confectionery, biscuit brands, bathroom ... -20 3 9 Branston 20-25 15-20 2 10 Del Monte 20-25 15-20 1 Confectionery ... . Top 10 Confectionery Brands 2008 Rank Brand Sales ( m) Sales ( m) % change 2008 2007 ...

The Marketing Profile: Andrew Cosslett, chief executive, InterContinental Hotels Group

09 Sep 2008 | by Jemima Bokaie

confectionery businesses. At InterContinental, the launch of Hotel Indigo, which Cosslett describes ...

Power 100 Marketers of 2008: 1-50

28 May 2008 | by Staff

virtual roller-coaster since joining the confectionery company in 2006, and for the moment he is riding ... marketer started at the confectionery company on the same day as Sainsbury's Justin King. 34. Peter ...

Power 100 Marketers of 2008: 51-100

28 May 2008 | by Staff

her career at Mars Confectionery where she worked for 20 years in a variety of roles, becoming first ...

Village Green lands Lonely Planet brief

11 Apr 2008

of assets and develop commercial ideas for brands." Village Green has worked on Fox's Confectionery ...

How to integrate experiential into campaign planning

19 Feb 2008 | by Robert McLuhan

festival. Focus groups were also used by Sledge for the Natural Confectionery Company, which, unusually ...

The ten bravest ads of all time

07 Dec 2007 | by Alex Benady

. So what did Cadbury do? Put out an ad that broke all confectionery conventions, it had no "yum moment ...

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