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Cameron outlines plot to cut Ofcom down to size

LONDON - Conservative Party leader David Cameron is set to announce Ofcom's power...amounts of money." There are 790 quangos costing around 35bn a year. The Conservative announcement comes ...

Recognition lands Tory election PR

The Conservative Party has appointed Darlington-based Recognition PR and Marketing to handle a...The Conservative Party has appointed Darlington-based Recognition PR and Marketing to handle a ... and party leader William Hague. The agency is accepting what Robb termed competitive fees ... : Hague demonstrated his commitment to the regions when choosing the Tory Party s advertising and PR ...

Political campaigning needs media balance says Sorrell

LONDON - The UK political parties need to strike the right balance between digital and other media...fundraising perspective but it was an integrated campaign and that's the message." The Conservative Party ... from the Tories in his own in-box. Labour and the Conservatives were "going through a phoney war at moment but I think both parties and the Lib Dems will embrace new media". Sorrell concluded that UK ...

Labour continues to turn away from ads as Experian called in

LONDON - As the Labour Party faces electoral defeat in Scotland on May 3, it is looking ahead...election campaign. The Conservative Party also upped its use of direct mail and door drops in 2005 ... The system will enable the party to communicate with voters on a national and local level ... accentuates the political parties shift towards below-the-line activity, which they are favouring over above ...

Bloc Party set to DJ for adland's Greater London House Party

LONDON - A Bloc Party DJ set and live performances from Yes Cassette will headline adland's Greater...dedicated website , which allows users to submit their ultimate house party anthem for the 'House Party ... Koko into the world's biggest living room to give that full house party effect, so expect a lot ...

George Ashford named research director for Spring Advertising

Ashford will work directly with Spring Advertising clients including the Conservative Party and watchmaker Dent Co. The Suffolk-based agency's clients also include brewer Adnams, the Private Jet Club and the Chelsea Magazine Company. Ashford previously spent four years as research manager for European ...

Digital Marketing Group records over £800k pre-tax profit

The group, which has Conservative Party deputy chairman Lord Ashcroft as its largest shareholder, recorded revenues of 22.1m during the period. There are no comparable results from last year because DMG was formed in October 2006, when it acquired direct agency Dig For Fire and digital agency HSM. It went ...

The Red Brick Road scoops Anna for Olympus ad

cancelled by Euro RSCG for The Conservative Party; drink responsibly for Diageo Great Britain from Abbott ...

Dawson and Russell set to leave Ogilvy Advertising

specialist agency focusing on marketing to women. Its first client is the Conservative Party, which has ...

Mission Marketing Group reveals a 30% profits boost

its clients. Mission is chaired by Conservative Party chairman Francis Maude. If you have ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.