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Conservative Party demands probe into the DETR’s ad spend

The Conservative Party has called in public spending watchdogs to investigate a 100 per cent...The Conservative Party has called in public spending watchdogs to investigate a 100 per cent increase in the advertising budget of the Department of Environment, Transport and the Regions (DETR). The demand for a probe by the National Audit Office came after the deputy prime minister, John Prescott ...

Quiller deal reunites ex-Tory advisers

Conservative Party aides.

Tories use SMS scheme to raise cash

The Conservative Party is looking to boost its revenues with the launch of a new SMS loyalty scheme....straight into the Conservative Party coffers. The content of the texts will vary, from news about polling ... will be sent to all registered Conservative supporters and all party members. Details are also available ... that was still to be decided. The Conservative Party, led by Michael Howard, recently signed Immediate Sales ...

STOP PRESS: Barclays’ Young moves to Conservatives

position of head of economics within the Conservative Party s media unit. Young will effectively act as a...Former Barclays deputy PR head for corporate banking Edward Young moves next month to the new position of head of economics within the Conservative Party s media unit. Young will effectively act as a spin doctor for shadow chancellor Francis Maude. ...

Reuters names global and American comms chiefs

Reuters has poached both a former Conservative Party head of news and a Brunswick stalwart to fill

David Cameron to bill Conservatives' as the 'party of business'

at restoring the Conservatives' image as the 'party of business', observers have said....said the pressure was on the Prime Minister from the rank and file of the party to reassert traditional Conservative links. Conservative backbenchers will have been saying this is the party of business, we don ... to demonstrate that the Tory part is not the nasty party the Prime Minister will have realised that a polarised ...

COI reveals rise in Labour’s adspend

criticism from the Conservative Party that Labour is all presentation and no substance ....criticism from the Conservative Party that Labour is all presentation and no substance . COI ... was not a one-off. The Conservatives spent pounds 69 million in their last year in office. The Conservatives renewed their demands for a value-for-money probe of Labour s ad spending, claiming some ...

CAMPAIGNS: Judge and Jury; ‘Steady as she goes’ doesn’t keep the punters happy

Hugh Colver, former director of communications for the Conservative Party, explains how the Budget...Hugh Colver, former director of communications for the Conservative Party, explains how ... to consider. In simple terms they divide into the mass of the voting public, the Party faithful and not so ... the experts too uncomfortable. If you are the governing political party, 16 years in power, trailing ...

Wall Street Journal calls in Ketchum Pleon to promote finance summit

that is expected to have Conservative Party leader David Cameron and Chancellor Alistair Darling on its list

Party political advertising spend rises across all three main parties

Total spending on advertising by the three main political parties rose from £9.7 million...Official returns to the Electoral Commission show that The Conservative Party, which spent heavily ... ,000 in 2001 to £1.6 million, a record for the party. Labour's £5.3 million spend was up slightly from £5 ... .1 million and Labour £7.3 million. Since then, campaign expenditure has been limited by law. Some party ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.