Search results for Consumer Goods

Showing 1 - 10 of 163 results

Sort results by: date | relevance

1 2 3 4 5 ...

Search filters:

By Channel

  • Advertising Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Publication

The Week

regional PR and marketing teams. - DHL Express has held a pitch for consumer and corporate PR support ... put out a brief for consumer PR support. - Arla Foods is understood to be holding a four-way pitch for the consumer PR account for its Anchor butter range. ...

City & Corporate: Companies make a virtue of doom

robust performance given what is happening in its advertising markets. But the good news was ignored...The values of the stock market, and with it the PR approach of companies, has become inverted. Normally companies play up the good points and down-play those that disappoint. In recent weeks this has changed. Now companies seek to outdo each other with bad news. Thus Yell was followed by Virgin Media ...

Cadbury picks Red Consultancy for gorilla sequel

The campaign was made popular last year by an iconic advert featuring a gorilla playing the drums to a Phil Collins song. Red is set to 'amplify' the sequel to that TV commercial through direct-to-consumer work and a media engagement programme. The account will be led by Red's head of consumer brands Ed ...

Phones4u plans consumer hire

Mobile phone retailer Phones4u is reviewing its consumer PR as it prepares to roll out a £9m...looking at our consumer PR needs but we have talked to a few agencies as part of that review,' said ...

Opinion: PR students are the stars of tomorrow

and their encouragement of continued education in PR as on the amount of business wins notched up? After all, good PR ...

Consumer PR: Targeting the next generation

? The view from the PR industry is a clear yes - but not necessarily in terms of consumer product PR as a ... the opportunity to enhance the reputability of the food companies and build consumer trust. 'The Ofcom report ... their reputation to be taken seriously,' she says. 'No matter what some companies do, even good campaigns can ...

Campaign: Pepsi highlights music and soccer stars - Media Relations

. It was a good spread, quite dramatic.' Zoo sports editor Matt Mason was taken to Madrid for the premiere ...

Media Analysis: Tabloids crank up celebrity stakes

's interesting, even if it may not be good news for their client.' What annoys you about PROs? 'Many don't have ... 're waiting for proofs. If the story is good, though, call any time.' The Goss Publication: The Daily ... never forget that.' What makes a good PR call? 'Cutting to the chase. And having facts correct. Red ...

STOP PRESS: Brightspace Media hires GEM

CONSUMER: Brightspace Media - a start-up firm that sells ads on digital screens in venues including

EDITORIAL: Self-reliant start to PR's new year

is already clear, the consumer sector is also now likely to be real cause for concern. Christmas sales were ... a new and subtly different consumer market, marked by a desire to preserve a sense of certainty. Among consumers, this is already leading to an increased cost-consciousness and desire to take control ...

1 2 3 4 5 ...
 

Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.