Search results for Consumer Goods

Showing 1 - 10 of 14683 results

Sort results by: date | relevance

1 2 3 4 5 ...
Next »

Search filters:

By Channel

  • Media Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Channel

By Media

FMCGs are urged online to exploit consumer interest

15 Apr 2008 | by Ann-Marie Corvin

-moving consumer goods by as much as 18%, according to research by PHD and Yahoo....that consumer exposure to both TV and online campaigns led to an 18% increase in purchase intent and a 12% rise in brand favourability compared to consumers who were only exposed to TV advertising. Among other results ... in consumers' opinions of the McCain product compared with pre-campaign levels. Those who were exposed ...

Sony to launch video site to take on YouTube

26 Apr 2007 | by Staff

TOKYO - Sony is to launch a video-sharing rival to YouTube tomorrow, the consumer goods giant has

Johnson & Johnson and Unilever to up regional spend

28 Feb 2003 | by Staff,

LONDON - Consumer goods giants Johnson & Johnson and Unilever have confirmed that they are set...press advertising. Local press works particularly well for clients targeting consumers who are "in ... of awareness or fmcg goods advertisers seeking a rapid burst of awareness growth should employ a high use ...

Livingetc to extend into branded interiors range

09 Aug 2006 | by Nicola Clark

Livingetc has become the latest magazine to extend its brand into consumer goods, with the launch...to produce consumer goods ranging from vitamin supplements to toasters, while Hachette Filipacchi's flagship ...

Former Search Works chief Hynes starts mobile agency

15 Jun 2009 | by Sara Kimberley

-service mobile agency, Somo, targeting fast-moving consumer goods brands.

Bartering grows in popularity

02 Sep 2009 | by John Reynolds

to obtain media space, with new figures indicating a doubling in its use by retail and fast moving consumer

NMA launches research project

27 Sep 2005 | by Media Week

of press advertising to the fast-moving consumer goods sector, which it hopes will lead to a boost

Reckitt Benckiser moves TV from C4 to ITV

15 Jan 2008 | by Emma Barnett

of its £14m spend with Channel 4 to ITV in 2008, as the fast-moving consumer goods advertiser seeks

Consumer involvement is good way to unite people and brands

02 Sep 2009 | by Sue Unerman

when it invited US consumers to create and vote on the ad that would run in the 2007 Super Bowl ... for Cosmopolitan or a contest where Amazon prints the first two pages of a new bestseller and consumers have to guess the author - the ideas are endless. If Doritos' user-generated content strategy allowed consumers ...

Forward to produce Bang & Olufsen customer title

27 Mar 2007 | by Robin Parker

DENMARK - Consumer electronic goods manufacturer and retailer Bang & Olufsen has commissioned...that the firm was the stupid blonde of consumer electronics by promoting the functionality of its products ...

1 2 3 4 5 ...
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group