15 Jun 2009
| by Sara Kimberley
-service mobile agency, Somo, targeting fast-moving consumer goods brands.
04 Jun 1998
| by DAVID MURPHY
In the world of fast-moving consumer goods, field marketing is well
established as an important...In the world of fast-moving consumer goods, field marketing is well
established as an important ...
,
tightly-controlled, consumer-friendly operation, with an audit trail
which complies with the Ofgas code ...
into
the store, but without good field marketing, they won t find the PC
they re looking for when they get ...
27 Apr 2000
| by BEN ROSIER
will handle media and The Media Foundry will develop a
communications strategy. The guides cover consumer...will handle media and The Media Foundry will develop a
communications strategy. The guides cover consumer goods and services
including mobile phones, PCs, TVs and white goods.
Coolwhite.com, a new ...
commission to consumers. A list of the
partners can be found at www.bluecarrots.com.
BT Cellnet ...
20 Oct 2000
| by Louise Banbury
the report. “Consumer goods manufacturers must exploit the internet to build trust, strengthen consumer ...
Consumer Study, says that of 125 retail companies interviewed, only 41% were truly focused towards today’s consumer and these companies were 88% more profitable.
The new breed of customer, according to Deloitte ...
29 Sep 2000
| by DEBORAH BONELLO
Electrobug, launching this week, is aiming to be a consumer guide for home electronic goods...Electrobug, launching this week, is aiming to be a consumer guide for home electronic goods, providing information and tools to consumers when they are buying such products. Revenue is expected ...
-added services.
Site characteristics The site will syndicate content from consumer magazines ...
29 Sep 2000
| by DEBORAH BONELLO
Electrobug, launching this week, is aiming to be a consumer guide for home electronic goods...Electrobug, launching this week, is aiming to be a consumer guide for home electronic goods, providing information and tools to consumers when they are buying such products. Revenue is expected ...
-added services.
Site characteristics The site will syndicate content from consumer magazines ...
19 Jul 2006
| by by Daniel Farey-Jones
LONDON - Around half of consumers welcome brands using music to promote their products, but many...Brands sponsoring or partnering with music was regarded as a great or good idea by 51% of consumers, but as a very bad or bad idea by 12%. The remaining 37% had no strong feelings either way ...
McDonald's 2003 tie-up with global star Justin Timberlake was a good fit and 44% thought it was a bad fit ...
15 Apr 2011
| by David Murphy
Two services that enable consumers to profit from their personal data are shaking up the direct...of data and a general ignorance among consumers about the value and, indeed, ownership of their personal ...
Preference Service (TPS) have gradually and systematically reduced the number of consumers in the prospecting ...
former key figure in what some saw as the aggressive mailing of consumers by financial-services companies ...
14 Jul 2010
| by Jacob Mathias
football season, we asked the public whether they are considering switching, and if Sky offers good value....good price. I suppose eventually they'll have to lower their prices which is good for the consumers ...
very good deal and it's worth the money." Student Shaun, 24, said: "Sky is a rip-off. Now there's a ...
getting BT Vision." Retail manager Paul said he would switch if BT had a good package deal: "If they can ...
19 Jul 2006
| by by Jennifer Whitehead
LONDON - Ofcom is to run an information campaign to alert consumers to the end of price regulation...posted over the summer.
The campaign, created by freelance and in-house designers, informs consumers ...
, will decide whether you think a phone company is good value or not".
Starcom MediaVest have executed ...
on mobile phones instead of fixed lines.
BT welcomed the development, saying it was good news ...