Nielsen hails World Cup as key to 2010 global advertising rebound
05 Apr 2011 | by Katherine Levy
categories, adspend for fast moving consumer goods increased by 14.6% in 2010. Two of the hardest ...
its toll on consumer durable goods brands, but on top of that, e-commerce encroached increasingly ... . Whether consumer goods such as food and drink will withstand the recession better than durable goods ... famous and hungry enough to need to. So if they are good, they will find it a testing but rewarding ...
categories, adspend for fast moving consumer goods increased by 14.6% in 2010. Two of the hardest ...
Havas, home to Euro RSCG and MPG Media Contacts, has reported "good growth" of 7.2% in revenues...of Havas, said: "The group achieved good growth in the first quarter of 2012, despite a high comparative ...
The independent media agency the7stars had good news in 2011 - six years after it launched
Aegis Group is looking for "good quality" digital businesses in the UK as part of a global
consumers make the choices they do....and the consumer research agencies Neurosense and Decode Marketing, will work with the Engine Decisions team ... analysis of consumer decision-making is at the heart of the Engine approach. "Using Engine Decisions ... that determine consumers' choices." Earlier this month, Engine combined its Digital Public and CVL consultancy ...
Marketing budgets were revised down for the second successive quarter as doubts over consumers...by the lowest ever reading in the seven-year old Nationwide consumer confidence survey in February and the worst ...
-business league, while Carat has boosted its earnings in the media rankings by capturing iSmart Consumer Solutions.
Vizeum had a good year in 2011. It ramped up its new-business momentum, winning the consolidated
A TV ad claiming that consumers could save "over £140" if they switched to TalkTalk's Essentials
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.