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Pricerunner, the website that offers price comparisons on consumer goods, is looking for an agency...for a variety of consumer products, focusing on electrical goods. ...
The consumer goods giants Unilever and Procter & Gamble have said they will not be cutting...-of-sale communications, where research indicated consumers were making more purchase decisions. Meanwhile, Simon Rothon ...
with research, only with the way it was handled. Now, having witnessed a few consumer groups hard at work ... to be predictive. It is good for explaining things that have happened, but to rely on it for forecasting ... .) Not to mince words, I think it is stupid to rely on consumer opinion to tell you how well or badly an ad ...
change in consumer attitudes. Companies of all kinds have discovered that customers demand high standards of corporate behaviour. It s no longer good enough to deliver good service or big profits. You ... sheet. The big problem is how to enhance such value now that consumers are wise to corporate ...
, not the humble consumers. No longer slagging each other off, in public and in private, these two are now ...
into account currency movements sure as hell should make life easier for us all. Which is good ... of marketing - the Euro will bring unprecedented price transparency. There are 292 million consumers ... Worldwide, explains: What we won t know for three more years is how the consumers are going to react ...
BMP DDB's new television campaign for Barclaycard shows consumers embarking on outlandish shopping
LONDON - The financial giant Morgan Stanley is reviewing its £20m consumer banking direct marketing
The three digital agencies will handle projects for Barclays non-consumer divisions after a pitch process that saw ten shops compete for a place on the roster. Barclays previously used 26 agencies across ... for Barclays consumer brands is unaffected by the consolidation. Recent work for Barclays includes Dare ...
has seen business pick up in April following its first quarter, and he expects 2007 to be a good year...Speaking at a Reuters conference this week, he said: "April was a good month top line, and stronger than the first quarter. It's difficult to say with total confidence, but I would stick with my original view from last year that 2007 will be a good year, and better than 2006 for the industry. If we do ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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