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Campaign Viral Chart: Roller skates beat drugs in new viral hit

to win back his ex-girlfriend using every possible Google service, enters the chart in 10th place ...

The AA calls £7 million advertising review

McCann London was responsible for the AA s most recent campaigns, including those that feature John Cleese and promote the brand s home emergency services. The "faulty shower" spot, which sees ... s marketing director, Michael Cutbill, was formerly the marketing director for financial services at Saga. ...

Campaign Viral Chart: P&G Olympics ad takes gold medal

recent viral success with a preview ad for its new Google Drive cloud-storage service, which was shared ...

Hertz calls review of £10 million pan-Euro media

, affiliate management and direct response services. Hertz, which was founded in the US, claims ...

Campaign Viral Chart: P&G Olympics ad shared over 300,000 times

, to be shared 2.1 million times. A public service ad for US organisation Safer Sex For Seniors, showing fully ...

Toyota launches YouTube car configurator

to promote its Prius C model to young US consumers who are turned off by standard drop-down, menu

Autoglass launches TV campaign pushing online booking

Vehicle glass repair specialist Autoglass is focusing on its online booking service with its latest...consumers buy goods and services. More and more customers are using our online booking service and we wanted ... booking service. Staff who star in the ad, which launches today (16 April), were selected after an in ...

Honda hands online relaunch brief to LBi

and has brought in LBi on a 12-month contract to build a web presence that will allow consumers ... consumers in the decision-making cycle". Recent activity from Honda includes the seeding on YouTube ...

Omnicom and IPG form JV to service $1bn global Chevy account

General Motors has awarded its estimated $1 billion global advertising business for Chevrolet to a joint venture between Omnicom and Interpublic Group.

UM lands Zipcar's £4m planning and buying account

Interpublic Group agency, Weber Shandwick, to develop a media and consumer engagement programme to help drive ... to expanding the service nationally. The hire of the agencies follows Andrew Barclay's appointment earlier ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.