to remove filtersOld El Paso readies Jubilee-themed campaign
22 May 2012 | by Maisie McCabe
, as the kick-off event to the 'Summer of Euphoria', is the perfect time to engage our consumers." Mooge said ...
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Kellogg's Rice Krispies Squares launches 3D ad
25 May 2012 | by John Reynolds
that by the end of cinema ad, consumers will be able to taste the flavour of the Rocky Road in their mouth through ...
VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
to sourcing great value wines and delivering exceptional personal service." ...
Coca-Cola unleashes the 'super fan' for Euro 2012 activity
16 May 2012 | by Matthew Chapman
Coca-Cola is asking consumers to "unleash their inner super fan and celebrate football happiness
Coke's Future Flames drive features Dizzee Rascal, Eliza Doolittle and The Wanted
01 May 2012 | by Loulla-Mae Eleftheriou-Smith
in June last year and encouraged consumers to nominate young people in their communities to carry ... and excite consumers ahead of the exciting summer of sport ahead, by showcasing the best contemporary musical ...
Jammie Dodgers introduces Choccie Dodger Monkey
25 Apr 2012 | by Kate Lloyd
, including a series of short videos encouraging consumers to vote on the music battle on the Jammie Dodgers ...
Keith Chegwin joins The Collective campaign
17 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
The digital campaign, called 'The Collective Assignments', is a sampling mechanic intended to drive national awareness of the brand and consumer engagement through the digital community. "Assignment #1" asks consumers to "like" a dedicated Facebook page to win one of 2,000 free pots ...
Schweppes summer campaign celebrates British heritage
16 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
.schweppesjubilee.com , that consumers can visit to enter themselves in a competition to become the UK s "social monarchs". Supporting ... Schweppes as the drink of choice for all summer social occasions. "We know our consumers love ... , whilst offering consumers engaging content on our new Social Monarchs hub." Coca-Cola moved its 4m ...
Weetabix launches campaign for new golden syrup variant
13 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
and social media activity, and will encourage consumers to talk about the product online, by using a hashtag ...
ASA bans Budweiser radio ad for linking alcohol to sexual success
11 Apr 2012 | by John Reynolds
be consumed during a night out with friends in a wide variety of social activities, but that it did ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
