Co-op appoints Leo Burnett to £50m ad account
25 May 2012 | by Sara Kimberley
retailing, include financial services, funeral care and travel agents. The Co-Op's media planning ...
at Plusnet, said: "It's key that we demonstrate that a lower price doesn't mean a lower quality of service ...
retailing, include financial services, funeral care and travel agents. The Co-Op's media planning ...
Experian, the online credit-checking service that owns the CreditExpert brand, is reviewing its £6...is expected to repitch. Maxus won the account from Media Campaign Services in February 2010 ... 's consumer products. CreditExpert's most recent TV campaign, through The Red Brick Road, broke in February ...
, Newsworks, as its director of client services and strategy....to play in consumers' lives." ...
WPP has appointed Deborah Kerr to oversee Team News, its new agency unit that launched to service
by the Government Procurement Service that will replace those expiring within the next six to eight months. One, covering creative services, DM, digital media, events and PR, will come into force in October. The other ... : Creative services Direct marketing Digital media Events PR ...
, said: "I have no doubt that having David on board will strengthen our position and services for clients." ...
The brand wants to retain the style and humour of previous ads but involve consumers more
to take time-consuming care in the choice of the card itself and then craft an empathetic message ... 've secured the services of a world-famous athlete but he's recently appeared in a couple of other campaigns ...
of cognac. But, like any other consumer, he will choose a drink to match the mood, the occasion or just ... . "That means gaining real insight about our consumers and learning where, when and how they do what ... want to operate as close as possible to our markets and consumers," Riley explains - means local ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.