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Media Analysis: Mobile mags aim for higher quality

promotion with Pout make-up despite the existence of Virgin Cosmetics. Alex Silcox, group account manager ...

MEDIA: Mobile phone operators look beyond the rebrand - The last month has seen two of the UK's leading mobile phone networks rebrand in a bid to revamp their image. Andy Allen weighs up their success

with phones as they were with cosmetic change. O2 vice-president of marketing Will Harris could likewise have ...

FOCUS: EUROLOBBYING - Making a point on many levels - Mulit-level lobbying has come of age as European players get to grips with the complex relationships at state, national, EU and international levels

ban also extends to pharmaceuticals and cosmetics, many of which contain gelatine. Paul Adamson ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.