Wispa 'time well misspent' by Fallon
21 May 2012
Kraft Foods is launching a creative campaign to support Cadbury's Wispa and the latest bitesize
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Private View: Dave Trott and Sarah Golding
24 May 2012
Creative Dave Trott Creative director, CST The Gate My favourite advertising ... , we change it from a problem we can't solve to a problem we can solve. Creativity is about surprising ... and marvel - sometimes at the creativity, the sumptuous direction or the powerful insight; but often ...
Foot Locker 'sneaker skills' by AMV BBDO
21 May 2012
Abbott Mead Vickers BBDO's new ad for Foot Locker - the first major work since the agency picked up
Private View: Santiago Lucero and Daniel Kleinman
17 May 2012
Creative Santiago Lucero Executive creative director, Fallon I still haven ... creative can do: sit down and criticise someone else's work without taking into consideration all those ... in love with the deal it has to offer, and the agency knowing that this love is strong and impossible ...
Hovis 'farmer's lad' by Dare
16 May 2012
Torrance, Danny Hunt and Danny Brooke-Taylor, the agency s former joint executive creative director ...
BlackBerry 'those who do' by Abbott Mead Vickers BBDO
16 May 2012
The multimillion-pound global TV campaign pushes its smartphones and tablets by celebrating "people of action". Creative by AMV juxtaposes images representing active and inactive choices, such as a pair of slippers versus a pair of ballet shoes. The brief was to convey the message ...
Halfords 'best trips last a lifetime' by DLKW Lowe
15 May 2012
The story follows four children on a family trip, with a boy and a girl from the 70s playing alongside a present-day brother and sister. It s set to the 70s song Into The Valley by Skids. The ad was written by the executive creative directors, Richard Denney and David Henderson, and directed by Frederic ...
Smooth Radio 'feed your soul' by Arnold KLP
11 May 2012
Smooth Radio has released creative work for its spring marketing campaign that is focused
Rubicon 'love the exotic' by The Minimart
11 May 2012
According to the agency, the two films use dance and music as a "metaphor for the multisensory experience of the drinks". They were written and art directed by Barry Hayman and Dave Eakins. ...
Private View: Gerry Moira and Cilla Snowball
10 May 2012
Creative Gerry Moira Chairman and director of creativity, Euro RSCG Call off ... watching the new B Q commercials. But you'd be wrong. They are actually 40 seconds long. The agency team ... mounting that elusive beast and consummating its greatness. Maybe next year? Creative Cilla ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
