25 Feb 2000
| by GIDON FREEMAN
Advertising agency St.Luke s has hired a PR consultant to promote
the work of its creative...Advertising agency St.Luke s has hired a PR consultant to promote
the work of its creative department to the creative trade press, such as
Creative Review. Freelance journalist Belinda Archer, a former news
editor of Campaign, will advise the creative team for one day a week
over the next three ...
23 Feb 2001
| by GIDON FREEMAN
Creativity Triangle is the name they have given to their 'high-powered business solutions' product. De Bono ...
asks. 'Creativity. And that is better outsourced - as shown by the fact that almost every company ...
't.
Which is just as well, since he will need self-assurance as well as creativity to market PR to FTSE 100 ...
11 Jul 2003
of the last quarter, at least in part because of the row that broke out over the origin of the creative idea.
16 Feb 2001
accolade for an agency that prides itself on its creativity. So congratulations to Shine on being hand...A stamp of approval from lateral thinking creator Edward de Bono must be a particularly prized accolade for an agency that prides itself on its creativity. So congratulations to Shine on being hand-picked by de Bono to join his elite team of strategic and creative thinkers. It is quite an achievement ...
26 Mar 1999
| by SOPHIE BARKER
and promote its creative approach....and promote its creative approach.
...
11 Oct 2002
for creative advertising, with Grassroots Enterprise handling a website revamp.
09 May 1997
| by JEMIMAH BAILEY
firms are believed to have pitched.
The creative arm of the new company, owned by TBWA ...
s first jobs is to convince companies that the new
company still has the creative talent worth investing in after TBWA s
creative director Trevor Beattie resigned in a blaze of publicity
earlier this year ...
16 Nov 2001
DISABLITIES: Disabilities charity John Grooms has stepped up its PR
and advertising campaign to increase independence for disabled people. A
cinema ad detailing the campaign will be shown during performances of
Harry Potter and the Philosopher's Stone. All creative staff, including
Dom Joly from ...
07 Mar 2008
| by Bob Leaf, Chairman, Robert S Leaf Consultants, former
Burson-Marsteller international chair
Also, in reality there is a great need for corporate PR to let key
markets, including the financial community, know you are weathering the
storm effectively during the recession. This is the case at any time when a client is facing problems; the real
key is for the consultancy to be creative ...
28 Apr 2006
Restructuring teams into account handling, media and creative elements
could highlight the different skills that PR campaigns require and help
us to charge clients accordingly for each service provided. Specialist roles will also bring new talent into the industry and allow
new recruits ...