25 Apr 1996
| by LEXIE GODDARD
Jilly Forster is to leave The Body Shop next month to launch an
independent creative marketing...Jilly Forster is to leave The Body Shop next month to launch an
independent creative marketing consultancy.
Forster, credited with spearheading The Body Shop s philosophy of PR-
only marketing during her 11 years at the company, will take on The Body
Shop as one of her first clients ...
13 May 2005
Creativity treehouses, magician's techniques and specialist input. Steve Hemsley looks at sources...and good timing - is a prime example of PR 'creativity'. But while ad-land more famously lives and dies by it, creativity is something that PROs are less renowned for.
Few PR agencies have the dedicated 'creative head' or equivalent role (see box) and are sometimes suspected of churning out the same type ...
06 Sep 2002
the brief. BlueberryFrog creative director Mark Chalmers said: 'IKEA's activity will focus on real
14 Nov 2008
Campaign: Jigsaw appoints a new creative director
Client: Jigsaw
PR team: Mission Media
Timescale: July-August 2008
Budget: c. £30,000
High street fashion chain Jigsaw does not do any print ...
- To announce the appointment of its new creative director, Louise
Trotter - To maximise awareness ...
16 Jul 1999
| by SIMON ELLERY
Nevada Bob, the world s largest golfing retailer, has hired
Generation as its first PR agency.
Generation began work on the account last week, handling consumer and
trade PR, promotions, and creative ...
buying and creative work
for TV and print advertising for specialist titles. It will continue ...
19 Oct 2001
with designer Michael Tapia.
The account will be run by creative director Mary Portas, reporting ...
09 Mar 2001
| by MARY COWLETT
King, Sleazenation magazine creative
and art director, the ads ran over one week from 26 February ...
who actually visit.
The spoof jewellery heist creative went down well, with some of Hoye ...
22 Nov 2002
, former art director of Conde Nast's GQ, joined as creative director last week.
Suzanne Trocme has also ...
29 May 1998
| by SOPHIE BARKER
creative director Ashley
Lloyd-Jenkins unveils a series of new product designs. Yellow Door will
work ...
22 Oct 2004
it right but further campaigns need to be less defensive efficiency and more creative flair.
Creativity ...