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Turkey league 2010

campaignlive.co.uk 12 March 10, 08:00

Each week, Campaign selects its Turkey of the Week. This week Matt Williams isn't impressed with The Red Brick Road's patronising ad for Credit Expert. Watch the ad here See which agencies have dropped a turkey so far this year in Campaign's Pick and Turkey Leagues 2010 in the table ...

Bing to sponsor The Simpsons on Channel 4

By Maisie McCabe, campaignlive.co.uk 12 March 10, 08:34

sponsorship credits before and after the episodes, as well as during ad breaks. The most recent sponsor ...

Alpen cereal bars to sponsor Grey's Anatomy

By Maisie McCabe, campaignlive.co.uk 10 March 10, 02:07

The creative, devised by Duke and Earl, begins with a close-up of a box of Alpen bars. The shot pulls back to show four attractive American doctors, linking the snack bar to the hospital show. The sponsorship, negotiated by SPP and Walker Media, will include opening credits, break bumpers and closers ...

Chris Ingram: Fifty years in media

Campaign 05 March 10, 12:00

for recognition, without which we wouldn't get any commission or credit. This was aimed to prevent us from trading ...

ITV reports £25m profit for 2009 but remains 'cautious about the future'

By Maisie McCabe, campaignlive.co.uk 03 March 10, 08:59

110 credit to reflect actions taken over the year. Ian Griffiths, the broadcaster's group finance ...

The Work: Private View

Campaign 26 February 10, 12:00

original. Unfortunately, this is neither. The ads feature a smug aristocrat, our credit expert, and his ... , Wayne Robinson Exposure: Outdoor 5. CREDITEXPERT Project: The Credit Expert Client: Peter Turner, managing director, Experian Interactive Brief: Communicate the benefits of being in control of your credit ...

Close-Up: Scott stands firm on Engine's global ambitions

Campaign 26 February 10, 12:00

claims Engine has been looking at the US for some time even though the credit crisis forced plans to go ...

Maxus wins £8m Experian media account

By Anne Cassidy, campaignlive.co.uk 25 February 10, 11:50

The agency won the business for the online credit- checking service after a pitch against undisclosed agencies. The incumbent was Media Campaign Services. Experian's media spend for CreditExpert last ... an aristocratic "credit expert" directing viewers to the CreditExpert.co.uk website. Once users sign up ...