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Credit Suisse sponsors Bloomberg+ iPad app

Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a...The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world ... by Havas Media International and Credit Suisse provided the insight that their target audience of high ...

Why clients' credit ratings are a 'lucky dip'

Media buyers, beware: relying solely on credit insurers' ratings for clients when taking on new...-known credit insurance companies following negative reports from its media agency clients, the results made alarming reading. The credit companies investigated - Dun Bradstreet, Experian and Creditsafe - recommended hugely different credit ratings for SME advertisers, prompting SSH to conclude that credit ratings ...

Credit Suisse in deal with CNBC

LONDON - CNBC, the business news broadcaster, has secured Credit Suisse as sponsor for a new five...with five chief executives, who will each offer views on their respective fields. Credit Suisse will sponsor ... . CNBC will also air 60-second Credit Suisse-branded teasers from the series and also clips featuring senior Credit Suisse executives, plus a dedicated programme page online at CNBC.com. A dedicated ...

Blyk partnership with Orange to signal end of free mobile credit model

that promises to put an end to its free-mobile credit model....Blyk has acquired in excess of 200,000 users in the UK since launching in 2007, all provided with free credit in exchange for receiving targeted advertising. This is set to end on 26 August when Blyk's new partnership with Orange will start. Blyk's current members will be given the option to migrate ...

Lights, camera, inaction? Film ties carry credit risk

LONDON - The UK Film Council's plans for brand involvement in movies has potential pitfalls

IN&M agrees extension to 'standstill' credit agreement

to its "standstill" credit agreement, which will give it more time to restructure its €200m (£170m) bond

And in the real world... Credit Suisse, GM, Tate & Lyle, Heineken and more

Credit Suisse has started to sell off its London property estate, which could fetch up to 500 million, as part of its strategy to focus on core banking operations. Source: Financial Times General Motors board will meet today to finalise the planned move into bankruptcy after a deal with some of its ...

And in the real world... Credit insurance, Skype, UBS and more

at Switzerland's biggest bank to more than 18,000 since the start of the credit crunch. The Times The first ...

Are credit insurers a reliable gauge of a client's status?

Several media accounts have been moved over issues relating to clients' lack of credit insurance...NO -Tony Fenton, group finance director, ZenithOptimedia Credit insurers were never a barometer, because credit insurance was not an issue. But we now find ourselves in a different situation. Credit ... models. Credit insurance restrictions are going to have a greater impact and we need (economically ...

Focus DIY credit concerns force media account move

MEC says it withdrew from the account because Focus DIY had failed to obtain credit insurance and the agency refused to take on credit liability. MEC Manchester has handled the account for the past four ... the communications strategy. Mark Jarvis, a partner at The7Stars, denied credit insurance was an issue, saying ...

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