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Nationwide launches Select credit card

Nationwide is launching a credit card called Select, with an integrated campaign positioning

Credit Suisse sponsors Bloomberg+ iPad app

Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a...The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world ... by Havas Media International and Credit Suisse provided the insight that their target audience of high ...

Play.com launches credit card

Play.com has launched a credit card, which includes a PlayPoints reward scheme. In a tie

Play.com launches credit card with MBNA

LONDON - Play.com has launched its first credit card, letting people redeem PlayPoints accumulated...Provided by banking partner MBNA, the Play.com card gives users two PlayPoints for every 1 they spend on Play.com. For purchases outside Play.com, the card holder will be rewarded with one PlayPoint for every 1 they spend. The credit card is being heavily promoted on the Play.com site. The Play.com card ...

Motorola launches £1,400 mobile phone despite credit crunch

LONDON - Motorola is running a £2m print, outdoor and online campaign for its £1,400 Aura mobile phone.

AOL relaunches Money Channel to help investors weather credit crunch

and personal finance tools to help consumers better navigate the credit crunch....on the site, with ad-rich areas including investing, insurance, credit card and small business. Michael ...

Andrew Walmsley on digital: The credit crunch won't pain online

worried as the credit crunch starts to bite. Many major high-street retailers' share prices have halved ... % now agree online credit-card use is safe (up from 60% in 2001). So they are spending more money ... predicted, and described the credit crunch as 'the largest financial shock since the Great Depression'. ...

Technology: Online development could help mitigate the credit crunch

With 2008 now well under way, business expectations for the PR sector remain cautiously optimistic, although the full impact of the credit crunch remains to be seen. However, hindsight tells us that PR is often one of the first victims when the economy takes a downturn. So how can we lessen the impact ...

Close-Up: Facing down the credit crunch: Why adland is optimistic about 2008

and the dotcom crash are experienced enough to realise the much-hyped "credit crunch" is unlikely to escalate ... 's The increasing credit squeeze, higher mortgage repayments and increased food and energy costs will dent ...

Financial brands rein in spend over credit fears

LONDON - The true impact of the credit squeeze has manifested itself in a dramatic decline...Finance firms spend on traditional marketing relating to lending, across mortgages, credit cards and personal loans, has plunged since the squeeze began. Total adspend by banks, building societies and credit ... been a particularly notable fall in investment in direct mail and print for credit card products ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.