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Morrisons drops celebrities for new campaign

. The approach contributed to rising sales for Morrisons and has been widely credited with boosting the company ...

Confessions of an internet adman

-commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... or the pub, will be accessible, right there on the screen. TV may be free. Imagine a credit-card company ...

Profile: Michael Bates, marketing director, Morrisons

of working at a supermarket. He can take huge credit for what Morrisons has achieved over the years,' he says ...

Grey unveils campaign for Five's Minder makeover

. Credits Project Minder - Same old London. Brand new Minder. Client Carl Ratcliff, Head of marketing ...

Campaign launched for New Vauxhall Insignia by DLKW

2008. Credits First Aired: 5-Jan-08 Media: TV, Cinema, Press, Online and Posters Country: United ...

WPP's Enterprise IG rebrands as The Brand Union

, including American Express, Bank of America, Credit Suisse and KPMG. Recent client wins include China Mobile ...

Spice Girls say 'they'll be there' with Virgin Atlantic deal

sales worldwide and are credited with being one of the main instigators behind the Cool Britannia ...

M&S drops Jodie Kidd over drugs sting

LONDON - Marks & Spencer has dropped supermodel Jodie Kidd as the face of its credit card

MediaCom USA promotes Canada chief Checkeris to CEO

Checkeris will replace Callas on October 1. He is credited with helping MediaCom Canada grow by more than $70m ( 35m) last year; the highest amount achieved by any media agency in the country according to Recma. Checkeris began his career at MBS, the forerunner to MediaCom, in 1983, before joining ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.