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Facebook and Twitter target UK SMEs with adspend giveaways

than 50 fans to register for 20 credit, with the chance to apply for a further 60 as they increase ... will be considered for the ad credits. Twitter has also published an online guide for small businesses on Twitter ... . Facebook's intention to give away free advertising credits was first announced by its chief operating ...

Facebook looks to boost payments revenue through new app store

The 'App Centre' aims to showcase 'the best social apps' from across the web, such as Pinterest, Spotify and Draw Something. It will also allow developers to charge for Facebook apps for the first time. Consumers will need to use Facebook Credits to purchase the apps, meaning Facebook takes a 30 ...

PPA Conference: Tim Brooks on The Times 'paywall failure' and Mail's 'world success'

". The publishing specialist of more than 20 years credited the Daily Mail's chairman, Lord Rothermere, with driving ...

Facebook plans to raise £6.5bn in IPO this month

. The network is heavily dependent on advertising revenues, however payments through its Facebook Credits system ...

Facebook's Everson urges marketers to 'make a bet on us'

sales specialist exudes conviction. Facebook is credited with being able to "put CMOs at a board level ... ." Amplifying core brand messages O2 meanwhile, is credited with using Facebook to boost customer acquisition ...

Sonos to sponsor Geoff Lloyd's Hometime Show

As part of the deal, Sonos will be promoted through sponsor credits and trails across the Absolute Radio network, as well as Sonos-branded 'Record of The Week' and 'Playlist of The Week' features and competitions during Lloyd's show. The eight-week partnership is the start of a Sonos marketing push ...

MagazineCloner launches magazine newsstand for Facebook

with Facebook credits. Users can link purchased issues to a full Pocketmags account, which allows them ...

Trend report: Corporate barter

give the advertiser 300,000 of trade credits in return for the stock that yielded 300,000, and the advertiser would then use those trade credits to advertise through media. But where is the 200,000 cash ... then has to use those trade credits alongside cash when they spend it. So for instance, hypothetically ...

Think BR: Championing change, talent and digital leaders of tomorrow

s credit they have pushed hard with powerful initiatives such as the competition to identify Creative ...

A view from the top: Magazine leaders give their take on the ABCs

be attributed to tech novelty or better engagement remains to be seen. The ABC body, to its credit, is also ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.