Editor's Perspective: Will WPP gamble pay off for News International?
12 Apr 2012 | by Ian Darby, ian.darby@haymarket.com
recent creative highlights. But credit is due to Grey, which still had to perform and beat some strong ...
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Punter Appeal - Beattie McGuinness Bungay
12 Apr 2012 | by Jeremy Lee
's "40 years of better", achieving a creditable average score of 5.7. BMB's "time for a holiday" ad ...
Damn good advice
12 Apr 2012
, March 2012. www.phaidon.com All images are courtesy of George Lois except where otherwise credited ... as a thinker and copywriter on work I usually take credit for. Having a mate who understands ...
Trend report: Outdoor targets the business traveller
11 Apr 2012 | by Ben Bold
, international planning director at Havas Media, highlights research carried out for client Credit Suisse, a ... that Credit Suisse recently attempted. "We undertook a bespoke iPad-based campaign for the National Gallery Leonardo Exhibition, of which Credit Suisse were sponsors, in November 2011," Atkinson says. "The crux ...
Multitrip.com in tie-up with Real Radio
10 Apr 2012 | by Nick Batten
as sponsor credits, Real Radio will include in-show features and holiday giveaways promoting Multitrip ...
180china
10 Apr 2012 | by Stone Lei, 180 China
. This is not a special case. In China, almost all sectors are like this - from shampoo, credit cards and leather ...
Brand Health Check: Friends Reunited
05 Apr 2012 | by Sarah Shearman
Friends Reunited was the original social network. Launched in July 2000 by couple Steve and Julie Pankhurst, the UK site was credited with fuelling the craze for old friends looking each other up and reconnecting. Then along came Facebook. Suddenly, Friends Reunited's basic free service and 5 all ...
MagazineCloner launches magazine newsstand for Facebook
05 Apr 2012 | by Nick Batten
with Facebook credits. Users can link purchased issues to a full Pocketmags account, which allows them ...
Why the world needs a desirable bank
02 Apr 2012 | by Simon Clough
departments seemingly ignore them at their peril. Above all else, a bank must be credible and credit ... it easy to pay for items in person or remotely. It would link seamlessly to our bank accounts or credit ...
School Reports 2012: Arena Media
02 Apr 2012
Credit should go to Arena Media in 2011 for rolling up its sleeves in an attempt to deliver one
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
