07 Nov 1996
| by JULIAN LEE
Plus, offers 5% interest per month on credit, 9.3%
on debit.
...
31 Oct 1996
If ever Sainsbury s needs to pull one out of the bag it is now. Faced by
falling profits, loss of top retailer spot to Tesco and criticism for an
unimaginative marketing strategy. Sainsbury s must do something special.
31 Oct 1996
| by JULIAN LEE
supermarkets.
From late January, the UK s oldest supermarket chain will offer two
types of Visa credit ...
deposit account offering 5% interest, a 9% interest rate on credit
terms, plus loyalty points. Debit ...
.
* Safeway: Poised to launch a credit or debit card as an extension of
its ABC loyalty card. Widely tipped ...
24 Oct 1996
| by CATHY BOND
bees to a
honeypot. Both Tesco and Asda are credited with a gutsy approach to in-
store promotion ...
17 Oct 1996
marketing director, John Lowndes, credits Rover s
effective campaign to the successful coming ...
for the future.
Cracknell, the man credited with turning around Bates Dorland, has an
equally tough task ...
11 Oct 1996
The Diary would like to apologise for a cock-up in Campaign the other
week.
We made a hash of the credits for M s insights ad for
Whiskas, singled out for the prestigious Pick ...
communications seat at Young and Rubicam Europe, was, of course, the
star of the ad. Full credit should ...
11 Oct 1996
| by LISA CAMPBELL
, cost-effective exposure without intrusion into the
show.
An animated credit sequence was chosen, based around a chocolate
Coronation Street, created by Aardman Animations. The credits appear ...
s press office and media sales arm
Laser; Sponsorvision, who commissioned the credits and Barsby Rowe ...
11 Oct 1996
as Clifford has been dropped from Listerine s advertising.
Silver Award: Mercantile Credit
For many years, Mercantile Credit relied on magazine inserts to recruit
borrowers. Press advertising ...
10 Oct 1996
| by JULIAN LEE, AMANDA RICHARDS
to look
at financial services. It may extend the brand into other products, such
as a credit card ...
13 Sep 1996
| by JANET IZATT
pages which credit the manufacturers for every product used in
the shoots, including the shirts ...