DIARY: From Big Yin to small fry: Vikings snub Scot during Goldfish shoot
27 Sep 1996
Gas credit card, Goldfish. His presence was shrouded in secrecy in order to avoid unnecessary ...
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INTEGRATED: ON THE RECORD
27 Sep 1996 | by MICHELE MARTIN
? It is the joint venture between British Gas and HFC Bank that has just launched the Goldfish credit card ... three credit cards in the next two or three years. What was it like being the man who kept ... or three chosen partners, including a supermarket. What credit cards do you carry ...
DESIGN AND BRANDING: How does corporate identity work?
27 Sep 1996 | by JIM DAVIES
3 Hoover 3 Barings 2 BT 2 Credit ...
MEDIA: Is the ITC’s cautious path ignoring the bigger picture?,
27 Sep 1996 | by MAGGIE BROWN
per cent of viewers actively dislike on- screen credits. What is impossible to evaluate ...
Agency performance league
27 Sep 1996 | by CAROLINE MARSHALL
deserves credit for its impressive figures (unique in the top 50 apart from its sister agency, Maher ...
INTEGRATED: INTEGRATED ISSUE; Mud, music and Dr Martens get the youth vote
27 Sep 1996 | by GORDAN MACMILLAN
in Scotland. Paul Morrison, the associate director of music and sponsorship at KLP who is credited ...
THIS WEEK: STOP PRESS
26 Sep 1996
over the phone. Prudential Banking will also launch a current account and credit card next year. ...
SUPPLEMENT: SALES PROMOTION; Who needs cash?
26 Sep 1996 | by ROBIN COBB
, linked with Visa, which has a credit value entered according to the reward given. It can only be used to the value of the pre-determined credit although, for continuing schemes, it can be topped up periodically ...
THIS WEEK: Strategy doubt as top Westbay director leaves
26 Sep 1996 | by PATRICK BARRETT
for Bacardi. Bichard was appointed last year. He is credited with turning around the fortunes ...
THIS WEEK: ITC opens up the door to mags on television
26 Sep 1996
featured more prominently in the credits for the shows. Advertisers will also be able to have ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
