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Retailers signed to A&L card deal

Alliance & Leicester has signed up five retail partners to its money-back credit card scheme, in a

Goldfish clinches top DM award

The marketing push behind Goldfish, tracked during the summer as the UK s fastest-growing credit...The marketing push behind Goldfish, tracked during the summer as the UK s fastest-growing credit card, has been voted the best direct marketing campaign of the year. The work of dp s Direct Marketing/Royal Mail Awards, on Tuesday. Guinness, with its St Patrick s Day campaign by Brann, won ...

STOP PRESS: High credit rating for Nationwide comms

Top building society Nationwide has won the Investors in People Outstanding Practice Award for the quality of its communications with its 14,000 employees.

FOCUS: HOME COUNTIES - Catching pitches from a home base/Agencies in the Home Counties can offer the advantages of a close proximity to London, but without the costly overheads

was credited and again the 0345 number was included, as was the name of a Business Link adviser ...

Short-term lead for supermarket saving

in the long term, due to the nature of their customer bases, which contain a range of credit risks. Refusing to lend money to customers on the grounds of their credit rating, it says, may damage customer loyalty. ...

OPINION: Why Leagas, BDDH and JWT deserve top tasks

player in both the current account and credit card markets. Thanks to BDDH s identification of a ...

APACS account moves in-house

The Association for Payment Clearing Services is to take its pounds 1.5 million anti-credit card...The Association for Payment Clearing Services is to take its pounds 1.5 million anti-credit card ... and remaining building societies. Paragon won the account to handle APACS anti-credit and debit card ... 165 million was lost a year on credit card fraud. By 1995 the amount had dropped to pounds 83 ...

REVIEW: Marketing and advertising news in the week’s press

is extolling the advantages of using the credit card for everyday purchases in its first campaign since ...

Advertising & Promotion: Barclaycard ad boost

leadership of the UK credit card market, while repositioning the brand as a credit card for everyday...leadership of the UK credit card market, while repositioning the brand as a credit card for everyday ... the growth of new credit card brands offering low interest and money-off loyalty schemes ... . Credit cards are a much more everyday way of paying for things. The issue of protection has become ...

CAMPAIGNS: Virgin salutes the power of One - Financial Services PR

of Scotland (RBS) offering one account which covers mortgage, current and credit card accounts....with The Royal Bank of Scotland (RBS) offering one account which covers mortgage, current and credit card ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.