to remove filtersTHE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST USE OF DM MEDIA - RADIO
18 Dec 1997
have had difficulty obtaining credit. Having launched to brokers in 1996, the company s aim ...
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Equitable Life supplies programme series to C4
19 Dec 1997 | by ANNA GRIFFITHS
will each deal with a specific topic. Equitable Life will have front- and end-bumper credits ... will generate some positive and meaningful brand awareness through on-screen credits. ...
Valuable prize in the worst-ever ad competition
18 Dec 1997 | by JEREMY BULLMORE
. Eventually he said, It is to your credit that you have thought of both words and pictures at the same time ...
Carlton Sales sets up Xmas deal with ITV and Panasonic
12 Dec 1997 | by EMMA HALL
manager for Panasonic UK, said: The credits reflect Christmas with the family and our strategy ...
MEDIA: Taste of success for telly chefs in foodie takeover
11 Dec 1997 | by RAYMOND SNODDY
can claim credit for making the food we eat ever more colourful and the contrast between flavours ...
PERSPECTIVE: Comedy duo’s ad idea left Dorlands with all the credit
05 Dec 1997 | by STEFANO HATFIELD
Agencies are always on a hiding to nothing in television documentaries. It s too easy to confirm the flash adman stereotype. So it was astonishing that Bates Dorland emerged with credit from this week s ad industry episode of the Hale and Pace Jobs for the Boys series. The product was a ...
Pritt secures TV deal
04 Dec 1997 | by LISA CAMPBELL
. An animated Mr Pritt will appear in the 15-second opening and closing credits....Pritt Stick has signed a major sponsorship deal with Art Attack, the children s art and craft programme on ITV. Kicking off on December 17, the deal will run for the next series which ends in April. An animated Mr Pritt will appear in the 15-second opening and closing credits. ...
CRAFT: PORTFOLIO - Simon Levene
28 Nov 1997 | by BELINDA ARCHER
is also keen to credit Simon Cooper, his producer at Rose Hackney. Directors never mention ...
REVIEW: Marketing and advertising news in the week’s press
21 Nov 1997 | by JOHN TYLEE
is extolling the advantages of using the credit card for everyday purchases in its first campaign since ...
SCOTLAND: A MEDIA NATION AGAIN - Will the devolution vote and Scottish Media Group’s recent acquisitions force London agencies to treat Scotland as a separate market and offer Scottish-only campaigns? Nicole Dickenson reports
14 Nov 1997 | by NICOLE DICKENSON
- is credited with putting in stronger sales and management organisations and turning the company around ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
