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Direct Marketing: On-screen rivalry - Channel 5’s new text service is set to compete with Teletext for holiday advertisers, writes Rachel Miller

. Buying over the telephone using a credit card is now the norm. And in the holiday market, people do ...

STOP PRESS

Credit card through MBNA Bank. Cellnet is offering new subscribers up to pounds 100 cash back ...

PRIVATE VIEW

his Weston and this is a clear case of homage and inspiration used correctly. But all credit ...

Goldfish swims into new sectors

The Goldfish credit card brand is to do a Virgin and take its financial services brand...The Goldfish credit card brand is to do a Virgin and take its financial services brand ... last year to market the Goldfish credit card. Holiday firms are believed to be an option for such a ... the fastest growing brand in the credit card market, with 500,000 members who are able to save money against ...

MEDIA: Forecast deal

Ferry company SeaFrance has signed a pounds 750,000 sponsorship deal with Carlton Television, which includes sponsorship of Carlton s regional weather forecasts. The deal, which was negotiated by CIA Medianetwork for SeaFrance, will include credit spots on 24 weekly weather forecasts. ...

HOTLINE

of the company. Media buying remains with Motive. MBNA International, the American cut-price credit card ...

Barclaycard to try extra offer

of new financial services as the company prepares to relaunch next year. The credit card company ... the initiative in the UK credit card market, where its position as the number one card issuer has been threatened by cut-price credit cards from the US. The initiative is also likely to have been ...

DESIGN LEAGUE TABLES: Design renaissance - British design is booming as it grabs a greater share of marketing spend and client confidence grows. Al Whitehead writes.

proceeded apace, with identities for Lisbon s Metro, Credit Suisse, Co-operative Retail Services ...

Saatchis unveils debut spot for Delta Air Lines

six weeks is no mean feat. This campaign is a credit to the co-operation that exists throughout ...

P&M proposes

Travel agent Page s Goldfish loyalty credit card scheme as its fourth redemption partner....Travel agent Page s Goldfish loyalty credit card scheme as its fourth redemption partner. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.