it was considering legal action against Freeserve business partner HFC Bankover its Marbles credit card....ISP Freeserve has appointed Larkspur on a consumer brief following a three-way pitch. Larkspur replaces Marbles PR, which resigned the account in October (PR Week, 22 October) because it was considering legal action against Freeserve business partner HFC Bankover its Marbles credit card. ...
American credit card giant Capital One is holding a fresh competitive pitch for a UK PR agency...American credit card giant Capital One is holding a fresh competitive pitch for a UK PR agency, primarily to service its corporate and product PR requirements. Citigate Dewe Rogerson, which has held the Capital One account for almost three years, is being asked to re-pitch for the work in early ...
Matra BAe Dynamics (MBD), the world s second largest missiles group, has appointed its first dedicated political adviser in the UK. The Anglo/French operation has hired George Mayhew, currently public affairs manager at gas supply to credit card company Centrica, to be its government ...
Countrywide Porter Novelli has won a three-way pitch to promote Vauxhall s GM credit card....Countrywide Porter Novelli has won a three-way pitch to promote Vauxhall s GM credit card. The GM card was launched in 1994 by Vauxhall parent General Motors, with Manning Selvage and Lee (MS Our aim was to offer a compelling proposition - extensive experience working with some ...
A platinum credit card was once something of a status symbol. But in the late-1990s, premium...A platinum credit card was once something of a status symbol. But in the late-1990s, premium cards are offered by nearly every credit card company, often without any extra, special benefits ... exclusive credit card if no one else knows how desirable it is. Hill and Knowlton and American Express in ...
late defensive move. However the same source gives Computer Weekly credit for a bold move: one ...
the rest of the retailing community and accept credit cards in-store. Journalists have billed the new ...
Michael Burrell will take overall control of the BT account, which Lambert was credited with winning ...
computer, she says. As head of PR for Europe, based at Winnersh, near Reading, she is credited ...
, which has just launched a credit card called Marbles that can be applied for and serviced on the internet. The credit card has a similar name and logo to that of the PR agency. HFC maintains it designed its own logo. Freeserve has a deal with HFC to market the Marbles credit card on its site ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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