MEDIA: Briefs
25 Nov 1999 | by JANE BAINBRIDGE, Features Editor, Marke
credits of the film, which will be replicated on Core s web site, www.core.musicradio.com. Opus, the GWR ...
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Briefs
25 Nov 1999 | by ALEXANDRA JARDINE
sponsorship deal between Microsoft and UK radio. The deal includes on-air credits with the show. TFI Nightly ...
200 for 2000: Top 30 creative agencies - Adland rides the waves of change - Global clients are driving major changes in ownership and structure of ad agencies. The trend toward greater consolidation looks set to continue in 2000, reports Conor Dignam
25 Nov 1999 | by CONOR DIGNAM
at the Football Association. Crozier and his partner Tamara Ingram are credited with holding Saatchis ...
MEDIA ANALYSIS: BRAND SPEND ANALYSIS - The UK is Bank One’s key stepping stone in its bid for European expansion
22 Nov 1999 | by JONAH BLOOM
A year after it entered the UK market, US credit card giant Bank One has become one of the UK...A year after it entered the UK market, US credit card giant Bank One has become one of the UK ... it on course to become a top-three credit card advertiser. Bank One s ad strategy puts across a clear ... -priced bank credit card companies, by offering a low introductory rate (typically 5.9 per cent APR) followed ...
DIARY: RANT
22 Nov 1999
nobody seems to turn up until well after the movie s opening credits. How many times have you been ...
Mayhew leaves Centrica for missile group
19 Nov 1999 | by JULIETTE GARSIDE
Matra BAe Dynamics (MBD), the world s second largest missiles group, has appointed its first dedicated political adviser in the UK. The Anglo/French operation has hired George Mayhew, currently public affairs manager at gas supply to credit card company Centrica, to be its government ...
DMA given government hearing on register use
18 Nov 1999 | by IAN DARBY
Grattan and credit referencing firm Experian, met with Home Office junior minister Mike O Brien last ... to the electoral roll at pounds 500m, while consumers are expected to find it more difficult to obtain credit ...
Banks ordered to market to the poor
18 Nov 1999 | by PAUL WHITFIELD
documentation - setting up more community Credit Unions to help people borrow at a reasonable rate ...
DIRECT MARKETING: Financial mailing: gold or garbage? - Financial services marketers judge their sector’s mail to be poor
18 Nov 1999 | by JANE BAINBRIDGE
, travel insurance, credit cards, loyalty schemes, home and motor insurance, financial advice ... . Discredited Of all the sectors, credit cards faired particularly badly. The sector is at a huge ... that accepting this constraint, credit card mailings were still very me-too . As Julia Kemp, campaign ...
Briefs
18 Nov 1999 | by ANNE-MARIE CRAWFORD
of January 2000 in Carphone Warehouse, The Link and independent retailers. Credit Suisse s UK ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
